“Assessment You are a senior Business consultant working for Armani Business Solutions (ABS) Limited, a business consultancy firm. A company with diverse strategic business unit (SBUs) is planning to enter a country suitable for their business and you have been commissioned as their consultant. You are to advice on the type of business unit that would be suitable for a particular country. Your task is to produce a report on their behalf answering the following questions: 1. Recommend a business and a country and provide an internal and external analysis explaining the possible opportunities as well as threats your client could face within the market of your recommended country and provide possible solutions. (20%) 2. Critically assess three modes of market-entry that could be suitable to your client. Out of the three options, make a recommendation with justification as to the most appropriate one. (25%) 3. To what extent should the selected business unit be standardised or adapted for your chosen country. Give a full justification for your ideas (10%)” has been added to your cart.
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